Sintra AI is designed to help you create and post Social Media content from one place ensuring the app is easy-to-use and the social media post management is easy-to-maintain!

You can enjoy the social media post management benefits with our helper Soshie.

To start managing your Social Media channels with Sintra, you will have to connect Social Media integrations first. Currently, Sintra supports these Social Media platforms for post scheduling and posting:

There are 2 ways to manage your social media post generation and/or scheduling:

While both solutions enable preparing content in bulk - the key difference between them is that the automated solution requires a lot less input from you, optimizing the social media post management for all connected socials overall, while Soshie's chat requires more input and prompting but enables posting or scheduling single posts.

If you wish to allow Soshie more autonomy and step away from crafting each social media post - periodic scheduling feature is the best approach for you. This is our latest feature released: an all-in-one solution enabling our Helper to craft a social media strategy according to your needs, vision and context gathered in Brain AI.

This solution requires a lot less input from you: simply clarify a few questions and approve generated posts placed in a in-app social media calendar; however, for it to work well - it's essential you fill Brain AI with information on your business first.

The first time you start using this feature, you will need to go to Soshie's chat and click on "Activate weekly posts":
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Once you do - Soshie will need to clarify some details on your social media pages and business. Then you will have the option to upload media (videos and images) to use or skip this step to generate images for you. After this - you will be able to work on other thinks or navigate the app usually and will simply receive a notification in the Inbox when the generated posts will need your review!

You will be able to see the overview of Soshie's generated posts and assigned dates for publishing in the calendar view. There, you will be able to review the posts, adjust them if you'll want to and approve or delete them.

After setting up the periodic post generation, you will need to review each post with a label "Needs approval" and approve it so it's actually considered scheduled. If a post is not approved - it will not be actually scheduled.

You can review posts by:

During approval process, you can see the image that will be posted along with the caption, date scheduled and the social media page it will be posted to. In this stage you can adjust the following:

From here, you will simply need to approve or decline the post generated:

Once approved, the post will no longer have a yellow "Needs approval" label, instead it will have a green "Scheduled" label:

That's it! You will be prompted to upload content for future posts and receive new generated posts on a weekly basis.

If you wish to be more involved hands-on in social media post creation and/or scheduling - you can do so when utilising Soshie's chat.

The chat is accessible in 2 ways:

In chat, Soshie can craft creative images and diverse descriptions according to your prompt. However, you need to be clear, provide details and the expectations if you have a certain vision.

This option will require being aware of social media integration and platform capabilities as well as provide more details right of the batt to avoid potential confusion.

Since you can converse with our Helpers via the chat interface in free-form - it's important to be clear on what you want to achieve. For example, clarify the social media you want to post to, what format should it be done in (for example, if you wish an Instagram story to be posted or a post). If you have certain expectations that the Helper should meet - be clear about them as well as the vision you have. This will ensure a smoother process and experience overall.

In regards of social media post management, in the chat you can:

When a post is ready to be scheduled or posted - you need to receive a pop-up that prompts you to either:

The posts successfully scheduled in Soshie's chat will be available in the social media content calendar, that you can access in Soshie's chat after clicking "View post calendar".

Now that you're familiar with the overall concept of managing social media posts via Soshie's chat, et's dive into the specific steps!

To create more engaging posts for your audience, you should include visual imagery that captures attention and tells your story. Sintra offers you two options:

To start generating images for your posts - open a chat with Soshie and provide her with your request:

To ensure better image generation and alignment with your expectations, provide information on what you want to see in the image: items, colors, placement. If you expect certain text on top of the image - clarify the font, color, make sure to wrap the specific words with quotation marks. You can even include the social media or the format you want the post generated for!

Soshie will use your request to generate a detailed prompt, which is then be sent to the AI image generator to craft an image. You can use images generated this way for your public posts.

You can also use your own images for Soshie to use when creating posts. To upload an image to chat, use the paper clip icon inside the chat box:

After choosing your file, you must write inside the chat box to upload the picture to chat. Here is an example of Soshie describing the image we generated previously in a different chat:
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When you're ready to publish your post - it will use the uploaded image.

After generating your image or uploading it, you can move on to drafting the post content itself. Simply ask Soshie to craft a draft post for you. If you have any expectations for the post description (topic, hashtags, social media to optimise for, format, alignment with the image) include it all in the same message:
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The content body will be created using the information inside your Brain AI and tailored to your request. You can share feedback and request changes, if there are specific details you want to change - clarify them. Once the post aligns with your expectations - you can move on to post publishing or scheduling.

Once your image and content are ready, you can start publishing your post to Social Media. Currently, Sintra supports either publishing the post instantly or scheduling it for later.

Once you have the social media post ready - prompt Soshie to "post it" and clarify the social media platform and which page you want the post or story to be published on:

Soshie will generate a drop-down box that will require your input. At the bottom of the box, you will see the "Approve" button, clicking this will publish the post to your page instantly:

If the post or story was published successfully, the drop-down menu will reflect that with a checkmark:

That's it! Your post or story will now be public on the platform you posted it on. The posts successfully published in Soshie's chat will also be visible in the social media content calendar, that you can access in Soshie's chat after clicking "View post calendar".

To schedule posts that you just created, instead of clicking "Approve" - find the "Schedule for later" button: This button is located below the "Cancel" and "Approve" options. When clicked, a calendar interface will appear, allowing you to select a specific publication date and time for your post.

This button will open a menu where you can choose the day and time for your post:

If the scheduling is successful - the drop-down box will change to reflect the date and time:

That's it! The scheduled post will now be posted on the date you chose! The posts successfully scheduled in Soshie's chat will be available in the social media content calendar, that you can access in Soshie's chat after clicking "View post calendar".

If you ever encounter any issues while trying to create posts for Social Media directly in chat or while using the automation, please reach out to our support team.
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You can contact us by using the live chat or by email. Send your inquiry to our Customer Care team at [email protected].